On Lemyi, creators are grouped into tiers based on reach. These tiers help brands understand scale at a glance and help creators be discovered for the right kinds of opportunities. They are descriptive, not judgmental, and they are not a measure of quality or professionalism.
A creator’s tier reflects audience size, not talent, creativity, reliability, or earning potential.
The Five Creator Tiers on Lemyi
Lemyi currently uses five reach-based tiers:
Nano
Creators with approximately 1,000 to 10,000 followersMicro
Creators with approximately 10,000 to 50,000 followersMid
Creators with approximately 50,000 to 250,000 followersMacro
Creators with approximately 250,000 to 1,000,000 followersPremium
Creators with 1,000,000+ followers
These ranges are intentionally broad. Lemyi does not rank creators against each other inside a tier, and there is no “top” or “bottom” within any category.
What Creator Tiers Are Used For
Creator tiers exist to support clarity and matchmaking, not competition.
They help:
Brands quickly understand the scale of a creator’s audience
Brands filter creators when scale is a requirement
Creators avoid applying to jobs that are clearly misaligned
Lemyi keep discovery efficient and intentional
For example, some jobs are designed for:
Highly niche creators with strong community trust
Product testing and UGC where audience size is secondary
Paid ads content where the creator’s likeness matters more than reach
In these cases, Nano and Micro creators are often preferred, not excluded.
What Creator Tiers Do Not Mean
It’s important to be very clear about what tiers do not represent.
Creator tiers do not mean:
Higher tier = higher quality
Higher tier = better chances of getting hired
Lower tier = beginner or unprofessional
Tier determines how Lemyi treats you
Lemyi does not promote creators based on tier alone. Brands are encouraged to evaluate fit, content quality, engagement, and reliability, not just follower numbers.
Tier Does Not Control Your Earnings
Your tier does not cap your rates.
Creators across all tiers on Lemyi successfully work on:
Paid projects
Long-term brand collaborations
International deals
Performance-based campaigns
Many brands prefer creators who feel authentic, relatable, and aligned with their audience, regardless of scale. Smaller creators often outperform larger accounts in engagement and conversion.
Why Lemyi Uses Tiers Instead of Exact Follower Counts
Lemyi intentionally shows reach ranges, not exact follower numbers.
This approach:
Reduces shallow comparisons
Prevents creators from being judged on marginal differences
Keeps the focus on suitability and outcomes
Protects creators from unnecessary bias
Exact follower counts change constantly. Ranges provide enough context without turning discovery into a numbers-only game.
Your tier is simply a context signal, not a label that defines your value.
Lemyi is designed for creators who want:
Clear expectations
Fair access to work
Professional brand relationships
Zero pressure to “game” algorithms or inflate metrics
If you ever feel unsure about how your tier affects your opportunities, you can reach out to [email protected] or start a chat with the Lemyi team. We’re happy to help.